Back to Agency Guides
Federal Agency Guide
January 15, 2025

How to Win HHS Contracts

Protects the health of all Americans and provides essential human services.

$27 billion

FY2025 Contract Spend

5

Key Offices

HHS

Agency Code

Understanding HHS Procurement

The Department of Health and Human Services is the nation's principal agency for protecting the health of all Americans and providing essential human services. With an estimated $1.802 trillion in FY2025 outlays, HHS administers more programs impacting Americans' daily lives than any other federal agency. While Medicare and Medicaid account for 85% of HHS spending, the department's discretionary budget of approximately $129 billion funds critical public health infrastructure, biomedical research, and regulatory oversight.

HHS comprises 11 operating divisions including the National Institutes of Health (NIH), Food and Drug Administration (FDA), Centers for Disease Control and Prevention (CDC), Centers for Medicare and Medicaid Services (CMS), and the Administration for Strategic Preparedness and Response (ASPR). Current priorities include pandemic preparedness and response capabilities, health equity initiatives, behavioral health and opioid crisis response, healthcare interoperability, and advancing biomedical research including through the Advanced Research Projects Agency for Health (ARPA-H). Procurement needs span IT modernization, medical countermeasures, laboratory services, research support, and healthcare delivery improvements.

How HHS Buys

HHS procurement emphasizes technical excellence, scientific merit, and healthcare industry expertise. NIH contracts heavily weight technical approach and personnel qualifications, while FDA procurements focus on regulatory science capabilities. Contract types vary: NIH prefers cost-reimbursement for research, while CMS increasingly uses performance-based contracts for IT modernization and healthcare quality improvement. Evaluation criteria typically prioritize technical capability and past performance in healthcare or life sciences contexts. Small business participation is strongly encouraged. Unique requirements include HIPAA compliance for health data, Good Clinical Practice (GCP) standards for clinical research, FDA regulatory knowledge for many procurements, and 508 accessibility compliance for IT systems. Timeline expectations range from 6-12 months for smaller procurements to 18-24 months for major IT systems. Recent policy changes have directed a 35% reduction in contract spending across federal health agencies, significantly impacting procurement volume.

Major Contract Vehicles

The NIH Information Technology Acquisition and Assessment Center (NITAAC) administers three Best-in-Class GWACs: CIO-SP3 ($20 billion ceiling), CIO-SP3 Small Business, and CIO-CS (Commodities and Solutions). CIO-SP3's contract period extends through April 2026 after a 12-month extension. NITAAC has supported over $21 billion in HHS IT needs and $5.5 billion in cybersecurity efforts. The Electronic Government Ordering System (e-GOS) provides streamlined ordering with 24-hour SOW review turnaround. Additional vehicles include the PSC (Program Support Center) Strategic Acquisition Services BPA for administrative services, and CDC's Scientific, Technical, Analytical and Research Services (STARS) contract. GSA Schedule 70 (now MAS IT Category) and OASIS+ are also heavily utilized. For biomedical research support, NIH's Research, Condition, and Disease Categorization (RCDC) contracts provide specialized services. Access NITAAC vehicles through nitaac.nih.gov with no special delegation of procurement authority required.

Step 1: Get Registered

Before pursuing HHS contracts, ensure you have the foundational registrations in place:

Required Registrations

Essential for all federal contractors

SAM.gov Registration (mandatory)
Unique Entity ID (UEI)
NAICS Codes for your services
Small Business Certifications (if applicable)

Agency-Specific Requirements

HHS has specific certification and registration requirements that may include:

Certification Programs

HIPAA Compliance
FDA Registration (if applicable)
IRB Certifications for Research
Small Business Programs

Step 2: Identify Opportunities

Finding the right HHS opportunities requires monitoring multiple sources and understanding where contracts are posted.

Primary Sources

  • SAM.gov: All federal opportunities over $25,000 are posted here
  • Agency Forecast: HHS publishes upcoming procurement forecasts
  • Agency-Specific Portals: Some offices have their own procurement sites
  • GovWin and other intelligence platforms: Early visibility into upcoming opportunities

Key HHS Offices

Major contracting organizations

Centers for Medicare & Medicaid Services (CMS)
National Institutes of Health (NIH)
Centers for Disease Control (CDC)
Food and Drug Administration (FDA)
Administration for Children and Families (ACF)

Top Contract Types

HHS frequently procures the following types of goods and services:

Healthcare IT
Medical Research
Public Health Services
Administrative Support
Scientific Research
Laboratory Services

Step 3: Position Your Company

Winning HHS contracts requires strategic positioning before opportunities are released.

Build Relationships

  • Attend HHS Industry Days and vendor outreach events
  • Meet with Small Business specialists at key offices
  • Participate in HHS-focused industry associations
  • Request capability briefings with program managers

Relevant NAICS Codes

Common NAICS codes for HHS contracting include:

  • 541711 - R&D Biotechnology
  • 621999 - Healthcare Services
  • 541512 - Computer Systems Design
  • 541720 - Social Science Research

Step 4: Develop Winning Proposals

HHS evaluates proposals based on technical approach, past performance, and price. Here's how to stand out:

Technical Approach

  • Demonstrate deep understanding of HHS's mission and challenges
  • Propose innovative solutions aligned with agency priorities
  • Show relevant experience with similar federal agencies
  • Include qualified key personnel with appropriate clearances

Past Performance

  • Highlight relevant federal contract experience
  • Include contracts of similar size, scope, and complexity
  • Provide strong references from government clients
  • If new to federal, emphasize relevant commercial experience

Pricing Strategy

  • Research competitive pricing through FPDS and USASpending
  • Ensure rates are competitive but sustainable
  • Provide clear cost breakdowns and justifications
  • Consider best value vs. lowest price evaluation criteria

Winning Strategies for HHS

  1. Develop deep expertise in healthcare regulatory requirements including HIPAA, 21 CFR Part 11, and Good Clinical Practice to differentiate from generalist IT contractors
  2. Pursue ARPA-H opportunities which focus on breakthrough health technologies with more flexible procurement approaches than traditional NIH mechanisms
  3. Build relationships with program offices before RFPs are released through Vendor Engagement Sessions hosted by OSDBU and operating divisions
  4. Demonstrate understanding of Health IT interoperability standards (FHIR, HL7) and CMS quality reporting requirements for healthcare IT opportunities
  5. Position for pandemic preparedness and medical countermeasure contracts through ASPR's BARDA (Biomedical Advanced Research and Development Authority)

Common Mistakes to Avoid

  • Treating HHS as a monolithic agency rather than understanding that each operating division (NIH, FDA, CDC, CMS) has distinct missions, cultures, and procurement preferences
  • Underestimating the importance of scientific and clinical credibility when proposing to health agencies that evaluate contractors' domain expertise rigorously
  • Failing to account for the current contract reduction mandates which have significantly reduced procurement volume and created uncertainty across the department

Small Business Programs at HHS

The HHS Office of Small and Disadvantaged Business Utilization (OSDBU) manages development and implementation of outreach programs to heighten small business awareness of contracting opportunities. Programs operate under three lines of business: advocacy, outreach, and unification of business processes. The OSDBU historically hosted Vendor Engagement Sessions (VES) providing one-on-one meetings with Small Business Specialists. FDA maintains a separate Small Business Resources portal, and NIH's SBIR/STTR programs fund billions in small business health research annually. ARPA-H Office Hours focus on connecting small businesses with breakthrough health research opportunities. However, note that the HHS OSDBU faced significant staffing reductions in 2025, reduced to only the Executive Director. Access the Small Business Customer Experience portal at osdbu.hhs.gov.

Key Contracting Offices

Key HHS contracting offices include: NIH Office of Acquisitions with specialized branches for each Institute and Center; FDA Office of Acquisitions and Grants Services (OAGS) handling regulatory science procurements; CDC's Office of Acquisition Services managing public health infrastructure contracts; and CMS' Office of Acquisition and Grants Management (OAGM) handling major IT modernization and healthcare quality contracts. ASPR's contract office manages strategic national stockpile and medical countermeasure acquisitions. The Program Support Center (PSC) provides shared acquisition services across HHS. Engagement approaches include monitoring NIH's Research Contracting Opportunities (RCTO) system, attending operating division industry days, and tracking forecasts through SAM.gov and agency-specific portals.

How Sweetspot Can Help

Winning HHS contracts requires staying on top of opportunities and submitting compliant proposals quickly. Sweetspot helps you:

  • Discover HHS opportunities across all offices and contract vehicles
  • Get instant alerts when relevant solicitations are posted
  • Generate compliant proposals with AI-assisted writing
  • Track your HHS pipeline and improve win rates
  • Analyze past awards to understand competitive landscape

Ready to Win HHS Contracts?

Let Sweetspot help you find and win contracts with the Department of Health and Human Services.

Request a Demo