$18,716
Federal NAICS Codes
NAICS 456191: Food (Health) Supplement Retailers
Explore obligations, trends, recent awards, and incumbent contractors for NAICS 456191.
NAICS 456191 federal market metrics
- Total obligations
- $548.9K
- Total awards
- 29 awards
- Active obligations
- $37.4K
- Size standard
- $22,500,000 receipts
What this NAICS covers
NAICS 456191 covers retail establishments that sell dietary supplements, vitamins, herbal remedies, and related health-oriented food products directly to consumers through storefronts or online order fulfillment, including inventory management and point-of-sale.
Federal opportunities under 456191 typically involve supplying dietary supplements through retail-style contracts, operating concession or vending locations, meeting labeling and storage requirements, and providing order fulfillment, returns handling, and inventory reporting for government customers.
FY2026 snapshot
- Obligations
- $46.3K
- Awards
- 2
- Average award
- $23.2K
- Change from FY2025
- -16.4%
Federal obligation trend
FY2023
$162.8K · 7 awards
FY2024
$14.9K · 1 award
FY2025
$55.4K · 5 awards
FY2026
$46.3K · 2 awards
Recent awards
$27,627
FAQ
What work fits NAICS 456191?
- Operating a retail storefront or concession on government property selling packaged dietary supplements and vitamins with staffed point-of-sale.
- Online storefront and order fulfillment shipping vitamin and supplement products to government addresses with batch traceability and packing slips.
- Vending machine stocking and inventory management for supplement products located in facilities with scheduled restocking and sales reporting.
- Retail-level product labeling verification, shelf merchandising, and cold-or-dry-storage handling to meet specified ingredient and storage requirements.
When is NAICS 456191 a weak fit?
- Dietary supplement manufacturing and bottling: producing, encapsulating, or packaging supplements rather than selling finished retail products to consumers.
- Wholesale distribution: bulk sales of supplements to retailers or institutions without consumer-facing storefront sales, retail concessions, or direct online order fulfillment.
- Pharmacy clinical dispensing: licensed pharmacist medication dispensing and clinical services rather than retail supplement sales and merchandising.
What solicitation language points to NAICS 456191?
- Solicitation mentions concession agreements, retail lease footprint, or requirements to operate a storefront on government property.
- Requirements call out FDA-compliant labeling, lot/batch traceability, storage temperature controls, and material safety documentation for supplement products.
- Evaluation criteria list point-of-sale system capabilities, inventory reporting frequency, retail staffing plans, and product stocking or turnover performance.
Put this market knowledge to work
Now that you know about NAICS 456191 - Food (Health) Supplement Retailers, let Sweetspot help you find and win relevant government contracts with AI-powered tools.