Federal Capture Intelligence

Top DoD indoor and outdoor display advertising contractors (NAICS 541850)

Contract actions: October 1, 2021 – October 23, 2026 Updated October 24, 2026 Department of Defense agency guide NAICS 541850 · Indoor and Outdoor Display Advertising
Latest 12 months
$730.8K
Net obligations · Down $1.8M vs. $2.5M preceding
Prime contractors
4
With positive obligations in the latest 12 months

Research the DoD federal contracting market for indoor and outdoor display advertising under NAICS 541850. Compare top federal contractors and market share, reported contract obligations and spending trends, funding-office attribution, recent award activity, and contract types, competition, and procurement methods.

Contract obligation trends for Indoor and Outdoor Display Advertising at the Department of Defense

Federal records show $10.8M in net obligations across 163 awards in Indoor and Outdoor Display Advertising at the Department of Defense from Oct 1, 2021 through Oct 23, 2026. This market accounts for 0.0005% of $2.3T in agency-wide net prime contract obligations over the period shown. Latest 12-month net obligations decreased 70.7% from $2.5M to $731K. 1 prime contractor accounted for at least 80% of positive obligations in that latest period.

Fiscal-year activity

FY27 is year-to-date through Oct 23, 2026; earlier years show complete fiscal-year totals.

FY27 year-to-date: $0 versus $0 through the same date in FY26 (Not comparable).
Net obligations · complete fiscal yearNet obligations · FY27 YTDContract actions
View fiscal-year data table
Fiscal yearNet obligationsContract actionsCoverage
FY2022$3.4M52Complete
FY2023$2.5M53Complete
FY2024$1.7M54Complete
FY2025$2.5M51Complete
FY2026$731K9Complete

Market at a glance

All reported prime contract awards
All-period net obligations
$10.8M
163 awards · 77 prime contractors
Latest 12-month movement
−70.7%
$731K vs. $2.5M
Leading eight prime share
100.0%
Share held by the eight leading prime contractors in the latest 12 months
View agency share, denominators, and set-aside reporting
Agency context
0.0005% of $2.3T in agency-wide net obligations.
Set-aside share when reported
27.3% of 128 awards with reported set-aside status.
Set-aside reporting
35 set aside · 93 no set-aside · 35 not reported

What changed in the last 12 months?

Oct 24, 2025–Oct 23, 2026, compared with Oct 24, 2024–Oct 23, 2025.

Market structure

Top-five contractor share increased
55.3%→100.0%+44.7 percentage points
Contractors outside the top five now account for 0% of positive obligations.
How these findings are calculated

Findings are selected from matched-period changes in obligations, share, rank, funding offices, concentration, reported set-asides, material award actions, and agency-peer outliers. Related signals are combined, and only material evidence-backed changes are shown. Review the full methodology.

Federal contract obligations by funding office

See how positive obligations were attributed across funding offices in the 12 months ending Oct 23, 2026.

95.1% of positive obligations were attributed to NAVY RECRUITING COMMAND. That represents $695K, up $500K from the preceding 12 months.

Latest 12-month share of positive obligations; the gray segment represents all other reported offices.

  1. NAVY RECRUITING COMMAND95.1% · $695K · up $500K
  2. MSF DPMR3.4% · $25K · up $25K
  3. W18P USA RCTG BN NASHVILLE1.5% · $11K · up $11K
View reported office rankings, comparisons, and evidence

USAspending assigns each award to a funding office. That office may differ from the requiring activity, program office, contracting office, individual buyer, or actual customer.

  1. Reported funding office

    NAVY RECRUITING COMMAND

    #1Up 3 from #4

    Latest 12 months

    $695K

    95.1% of positive obligations

    Versus preceding 12 months

    +$500K

    2 active prime contractors · 2 awards

    View office comparison and evidence

    Reported obligations increased 256.4% from $195K to $695K. The office’s share of positive obligations moved from 7.5% to 95.1%, a change of +87.6 percentage points.

    The latest period contains 2 actions across 2 awards and 1 newly active prime contractor. The preceding period contained 1 active prime contractor and 1 award.

    Leading award-level changes

  2. Reported funding office

    MSF DPMR

    #2New to the positive-obligation ranking

    Latest 12 months

    $25K

    3.4% of positive obligations

    Versus preceding 12 months

    +$25K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations rose from $0 to $25K. The office’s share of positive obligations moved from 0% to 3.4%, a change of +3.4 percentage points.

    The latest period contains 1 action across 1 award and 1 newly active prime contractor. The preceding period contained 0 active prime contractors and 0 awards.

  3. Reported funding office

    W18P USA RCTG BN NASHVILLE

    #3New to the positive-obligation ranking

    Latest 12 months

    $11K

    1.5% of positive obligations

    Versus preceding 12 months

    +$11K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations rose from $0 to $11K. The office’s share of positive obligations moved from 0% to 1.5%, a change of +1.5 percentage points.

    The latest period contains 1 action across 1 award and 1 newly active prime contractor. The preceding period contained 0 active prime contractors and 0 awards.

  4. Reported funding office

    RECRUITING

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    −$186K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations decreased 100.0% from $186K to $0. The office’s share of positive obligations moved from 7.1% to 0%, a change of −7.1 percentage points.

    The latest period contains 1 action across 1 award. The preceding period contained 4 active prime contractors and 4 awards.

  5. Reported funding office

    133 FM

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    −$92K

    0 active prime contractors · 0 awards

    View office comparison and evidence

    Reported obligations decreased 100.0% from $92K to $0. The office’s share of positive obligations moved from 3.5% to 0%, a change of −3.5 percentage points.

    The latest period contains 0 actions across 0 awards. The preceding period contained 2 active prime contractors and 2 awards.

  6. Reported funding office

    COMMANDING GENERAL

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    +$114K

    0 active prime contractors · 0 awards

    View office comparison and evidence

    Reported obligations moved from $114K in net deobligations to $0 in net obligations. The office’s share of positive obligations moved from 0% to 0%, a change of 0.0 percentage points.

    The latest period contains 0 actions across 0 awards. The preceding period contained 1 active prime contractor and 2 awards.

  7. Reported funding office

    CHINFO FIELD OFFICE

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    −$199K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations decreased 100.0% from $199K to $0. The office’s share of positive obligations moved from 7.6% to 0%, a change of −7.6 percentage points.

    The latest period contains 1 action across 1 award. The preceding period contained 1 active prime contractor and 1 award.

  8. Reported funding office

    W90F COLORADO REC & RET

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    −$480K

    0 active prime contractors · 0 awards

    View office comparison and evidence

    Reported obligations decreased 100.0% from $480K to $0. The office’s share of positive obligations moved from 18.4% to 0%, a change of −18.4 percentage points.

    The latest period contains 0 actions across 0 awards. The preceding period contained 2 active prime contractors and 3 awards.

  9. Reported funding office

    W0ZZ OFC DEP CHIEF STAFF, G-1

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    −$514K

    0 active prime contractors · 0 awards

    View office comparison and evidence

    Reported obligations decreased 100.0% from $514K to $0. The office’s share of positive obligations moved from 19.7% to 0%, a change of −19.7 percentage points.

    The latest period contains 0 actions across 0 awards. The preceding period contained 1 active prime contractor and 1 award.

    Leading award-level changes

Contract types, competition, and procurement methods

From Oct 24, 2025 through Oct 23, 2026, 4 awards had positive obligations totaling $731K. Simplified Acquisition was the leading reported procedure, accounting for 98.5% of positive obligations. Awards with a reported parent IDV accounted for 0%.

Limited sample: These figures describe 4 observed awards in this period and may not represent a stable buying pattern.

Leading award type
100.0%
Purchase Order
Leading reported procedure
98.5%
Simplified Acquisition
Reported parent IDV
0%
of positive obligations had a reported parent IDV
Median reported offers
1
4 of 4 awards reported offers
View buying-method details and data coverage

Award types

Reported valueAwardsPositive obligationsShare
Purchase Order(B)4$731K100.0%

Reported parent-award types

Reported valueAwardsPositive obligationsShare
Not reported4$731K100.0%

Single- or multiple-award parent structure

Reported valueAwardsPositive obligationsShare
Not reported4$731K100.0%

Solicitation procedures

Reported valueAwardsPositive obligationsShare
Simplified Acquisition(SP1)3$720K98.5%
Only One Source(SSS)1$11K1.5%

Extent competed

Reported valueAwardsPositive obligationsShare
Not Competed Under SAP(G)3$720K98.5%
Not Competed(C)1$11K1.5%

Fair-opportunity and limited-source reporting

Reported valueAwardsPositive obligationsShare
Not reported4$731K100.0%

Other-than-full-and-open reasons

Reported valueAwardsPositive obligationsShare
SAP Non-Competition (FAR 13)(SP2)3$720K98.5%
Only One Source-Other (FAR 6.302-1 Other)(ONE)1$11K1.5%

Contract pricing types

Reported valueAwardsPositive obligationsShare
Firm Fixed Price(J)4$731K100.0%

Product or Service Codes

Reported valueAwardsPositive obligationsShare
Support- Management: Advertising(R701)3$720K98.5%
Signs, Advertising Displays, and Identification Plates(9905)1$11K1.5%

Awarding subagencies

Reported valueAwardsPositive obligationsShare
Department of the Navy(1700)2$695K95.1%
Department of the Army(2100)2$36K4.9%

Awarding offices

Reported valueAwardsPositive obligationsShare
Navsup Flt Log Ctr Norfolk(N00189)2$695K95.1%
W7ne Uspfo Activity Maang 104(W50S81)1$25K3.4%
W6qm Micc-Ft Knox(W9124D)1$11K1.5%

Reported parent IDVs

Reported valueAwardsPositive obligationsShare
Not reported4$731K100.0%

Offers, award size, and timing

Median reported offers
1 median
4 reported · 0 not reported
Positive award obligations
$45K median
$25K–$45K middle 50%
Reported performance period
365 days (~12 months) median
4 reported · 0 not reported

Calculations group latest-period actions by award, retain awards with positive net obligations for share denominators, and use each award's latest reported USAspending procurement fields as of Oct 23, 2026. Blank competition, pricing, PSC, or parent-IDV values remain not reported; they are not inferred. Offer counts must be positive and below the FPDS 999 placeholder. Awarding organizations can differ from the funding agency that defines this page.

Top federal contractors

Latest 12-month market share, concentration, and complete prime contractor rankings across the period shown.

Prime contractor concentration
1 of 4prime contractors account for at least 80% of positive obligations in the last 12 months
Largest prime contractor
88.9%of positive obligations in the last 12 months
Leading four prime contractors
100.0%of positive obligations in the last 12 months
Leading eight prime contractors
100.0%of positive obligations in the last 12 months

Based on $731K in positive obligations during the 12 months ending Oct 23, 2026. Individual shares and movement appear in the searchable rankings below. Movement compares with Oct 24, 2024–Oct 23, 2025.

Last 12mo obligation volume: Highest positive obligations first; net deobligations follow by magnitude; contractors with no activity in the last 12 months follow by all-period obligations. Ranks use the complete contractor list and remain fixed when search narrows the results.

15 leading contractors
  1. #1

    Last 12mo obligations

    $650K

    88.9%

    Dollar movement

    +$455K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for SPARTAN RACE INC
    Obligations: prior → latest
    $195K → $650K
    +233.3%
    Share: prior → latest
    7.5% → 88.9%
    +81.5 percentage points
    All-period obligations
    $845K
    7.8% of all-period positive obligations · 2 awards
    Recorded activity
    Since Aug 7, 2025
    through Mar 31, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside11
    Not reported00
    Reported small business00
    All-period set-aside types

    None reported.

  2. #2

    Last 12mo obligations

    $45K

    6.2%

    Dollar movement

    +$45K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for DISTRIBUTIVE EDUCATION CLUBS OF AMERICA, INCORPORATED
    Obligations: prior → latest
    $0 → $45K
    Not comparable
    Share: prior → latest
    0% → 6.2%
    +6.2 percentage points
    All-period obligations
    $45K
    0.42% of all-period positive obligations · 1 award
    Recorded activity
    Since Jan 28, 2026
    through Jan 28, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside10
    Not reported00
    Reported small business00
    All-period set-aside types

    None reported.

  3. #3

    Last 12mo obligations

    $25K

    3.4%

    Dollar movement

    +$25K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for GLOBAL MEDIA MARKETING, INC
    Obligations: prior → latest
    $0 → $25K
    Not comparable
    Share: prior → latest
    0% → 3.4%
    +3.4 percentage points
    All-period obligations
    $25K
    0.23% of all-period positive obligations · 1 award
    Recorded activity
    Since Apr 21, 2026
    through Apr 21, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside10
    Not reported00
    Reported small business10
    All-period set-aside types

    None reported.

  4. #4

    Last 12mo obligations

    $11K

    1.5%

    Dollar movement

    −$9K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for LAMAR MEDIA CORP.
    Obligations: prior → latest
    $20K → $11K
    −46.0%
    Share: prior → latest
    0.77% → 1.5%
    +0.7 percentage points
    All-period obligations
    $212K
    2.0% of all-period positive obligations · 11 awards
    Recorded activity
    Since Apr 12, 2022
    through Mar 31, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside11
    Not reported00
    Reported small business00
    All-period set-aside types

    None reported.

  5. #5

    Last 12mo obligations

    $0

    0%

    Dollar movement

    −$199K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for ENHANCE A COLOUR CORP.
    Obligations: prior → latest
    $199K → $0
    −100.0%
    Share: prior → latest
    7.6% → 0%
    −7.6 percentage points
    All-period obligations
    $274K
    2.5% of all-period positive obligations · 2 awards
    Recorded activity
    Since Sep 8, 2023
    through Dec 19, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported11
    Reported small business11
    All-period set-aside types

    None reported.

  6. #6

    Last 12mo obligations

    $0

    0%

    Dollar movement

    −$37K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for VIVO360, INC.
    Obligations: prior → latest
    $37K → $0
    −100.0%
    Share: prior → latest
    1.4% → 0%
    −1.4 percentage points
    All-period obligations
    $37K
    0.34% of all-period positive obligations · 1 award
    Recorded activity
    Since Sep 15, 2025
    through Oct 27, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside11
    Not reported00
    Reported small business11
    All-period set-aside types

    None reported.

  7. #7

    Last 12mo obligations

    $0

    0%

    Dollar movement

    −$32K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for OMNI CORE ASSET RECOVERY LLC
    Obligations: prior → latest
    $32K → $0
    −100.0%
    Share: prior → latest
    1.2% → 0%
    −1.2 percentage points
    All-period obligations
    $32K
    0.30% of all-period positive obligations · 1 award
    Recorded activity
    Since Sep 22, 2025
    through Nov 17, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside11
    Reported no set-aside00
    Not reported00
    Reported small business11
    All-period set-aside types
    • 1 · Total small business
  8. #8
    C.R. & A. CUSTOM APPAREL INC.Historical · no latest 12-month activity · last action Sep 22, 2025

    Last 12mo obligations

    $0

    0%

    Dollar movement

    +$114K

    vs. prior 12 months

    Last 12mo awards

    0 awards

    0 actions

    Historical and award details for C.R. & A. CUSTOM APPAREL INC.
    Obligations: prior → latest
    −$114K → $0
    Not comparable
    Share: prior → latest
    0% → 0%
    0.0 percentage points
    All-period obligations
    $1.9M
    17.4% of all-period positive obligations · 4 awards
    Recorded activity
    Since Sep 29, 2022
    through Sep 22, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported02
    Reported small business02
    All-period set-aside types

    None reported.

  9. #9
    LEARFIELD COLLEGE LLCHistorical · no latest 12-month activity · last action Sep 16, 2025

    Last 12mo obligations

    $0

    0%

    Dollar movement

    −$307K

    vs. prior 12 months

    Last 12mo awards

    0 awards

    0 actions

    Historical and award details for LEARFIELD COLLEGE LLC
    Obligations: prior → latest
    $307K → $0
    −100.0%
    Share: prior → latest
    11.8% → 0%
    −11.8 percentage points
    All-period obligations
    $1.2M
    10.9% of all-period positive obligations · 12 awards
    Recorded activity
    Since Sep 9, 2022
    through Sep 16, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside04
    Not reported00
    Reported small business00
    All-period set-aside types

    None reported.

  10. #10
    KROENKE SPORTS & ENTERTAINMENT, LLCHistorical · no latest 12-month activity · last action Sep 19, 2025

    Last 12mo obligations

    $0

    0%

    Dollar movement

    −$230K

    vs. prior 12 months

    Last 12mo awards

    0 awards

    0 actions

    Historical and award details for KROENKE SPORTS & ENTERTAINMENT, LLC
    Obligations: prior → latest
    $230K → $0
    −100.0%
    Share: prior → latest
    8.8% → 0%
    −8.8 percentage points
    All-period obligations
    $860K
    8.0% of all-period positive obligations · 2 awards
    Recorded activity
    Since Sep 21, 2022
    through Sep 19, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside01
    Not reported00
    Reported small business00
    All-period set-aside types

    None reported.

  11. #11
    THE ENTERTAINMENT MARKETING GROUP, INC.Historical · no latest 12-month activity · last action Jul 31, 2024

    Last 12mo obligations

    $0

    0%

    Dollar movement

    $0

    no change vs. prior 12 months

    Last 12mo awards

    0 awards

    0 actions

    Historical and award details for THE ENTERTAINMENT MARKETING GROUP, INC.
    Obligations: prior → latest
    $0 → $0
    Not comparable
    Share: prior → latest
    0% → 0%
    0.0 percentage points
    All-period obligations
    $849K
    7.9% of all-period positive obligations · 5 awards
    Recorded activity
    Since Aug 30, 2022
    through Jul 31, 2024

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported00
    Reported small business00
    All-period set-aside types
    • 1 · 8(a) sole source
  12. #12
    BLAIR INCHistorical · no latest 12-month activity · last action Sep 16, 2025

    Last 12mo obligations

    $0

    0%

    Dollar movement

    −$514K

    vs. prior 12 months

    Last 12mo awards

    0 awards

    0 actions

    Historical and award details for BLAIR INC
    Obligations: prior → latest
    $514K → $0
    −100.0%
    Share: prior → latest
    19.7% → 0%
    −19.7 percentage points
    All-period obligations
    $538K
    5.0% of all-period positive obligations · 2 awards
    Recorded activity
    Since Sep 28, 2023
    through Sep 16, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside01
    Not reported00
    Reported small business01
    All-period set-aside types

    None reported.

  13. #13
    PYRAMID CONTRACTING LLCHistorical · no latest 12-month activity · last action Nov 21, 2023

    Last 12mo obligations

    $0

    0%

    Dollar movement

    $0

    no change vs. prior 12 months

    Last 12mo awards

    0 awards

    0 actions

    Historical and award details for PYRAMID CONTRACTING LLC
    Obligations: prior → latest
    $0 → $0
    Not comparable
    Share: prior → latest
    0% → 0%
    0.0 percentage points
    All-period obligations
    $411K
    3.8% of all-period positive obligations · 1 award
    Recorded activity
    Since Sep 25, 2023
    through Nov 21, 2023

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported00
    Reported small business00
    All-period set-aside types
    • 1 · 8(a) sole source
  14. #14
    USA IMAGE TECHNOLOGIES INCHistorical · no latest 12-month activity · last action Jun 6, 2024

    Last 12mo obligations

    $0

    0%

    Dollar movement

    $0

    no change vs. prior 12 months

    Last 12mo awards

    0 awards

    0 actions

    Historical and award details for USA IMAGE TECHNOLOGIES INC
    Obligations: prior → latest
    $0 → $0
    Not comparable
    Share: prior → latest
    0% → 0%
    0.0 percentage points
    All-period obligations
    $275K
    2.5% of all-period positive obligations · 18 awards
    Recorded activity
    Since Oct 13, 2021
    through Jun 6, 2024

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported00
    Reported small business00
    All-period set-aside types

    None reported.

  15. #15
    LEARFIELD COMMUNICATIONS, LLCHistorical · no latest 12-month activity · last action Sep 19, 2025

    Last 12mo obligations

    $0

    0%

    Dollar movement

    −$75K

    vs. prior 12 months

    Last 12mo awards

    0 awards

    0 actions

    Historical and award details for LEARFIELD COMMUNICATIONS, LLC
    Obligations: prior → latest
    $75K → $0
    −100.0%
    Share: prior → latest
    2.9% → 0%
    −2.9 percentage points
    All-period obligations
    $253K
    2.4% of all-period positive obligations · 8 awards
    Recorded activity
    Since Jul 28, 2022
    through Sep 19, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside01
    Not reported00
    Reported small business00
    All-period set-aside types
    • 1 · Total small business

Recent federal contract award activity

Recent contract actions with unusually large obligation changes or meaningful shifts in contractor and funding-office activity.

Base award

This action

+$650K

SPARTAN RACE INC

NAVY RECRUITING COMMAND

SPARTAN RACE ADVERTISING WITH NAVY RECRUITING COMMAND (NRC). PLEASE SEE STATEMENT OF WORK.

Why it stands out

One action equaled at least half of the market’s latest 12-month positive obligations.

The $650K action represented 88.9% of the market’s positive obligations over the latest 12 months.

Award net obligations
$650K
Share of 12-month positive obligations
88.9%
Supporting data
Prime contractor
#1 · 88.9% share
up 4 ranks · +81.5 percentage points · $455K net increase; action exceeded it by $195K
Funding office
#1 · 95.1% attributed share
up 3 ranks · +87.6 percentage points · $500K net increase; action exceeded it by $150K
PIID N0018926PD021
View recent award activity by date (4)
  1. GLOBAL MEDIA MARKETING, INCBase award · PIID W50S8126PA014
    Action+$25K
    Award net obligations$25K
  2. SPARTAN RACE INCBase award · PIID N0018926PD021
    Action+$650K
    Award net obligations$650K
  3. LAMAR MEDIA CORP.Base award · PIID W9124D26PA066
    Action+$11K
    Award net obligations$11K
  4. DISTRIBUTIVE EDUCATION CLUBS OF AMERICA, INCORPORATEDBase award · PIID N0018926PD001
    Action+$45K
    Award net obligations$45K

DoD indoor and outdoor display advertising market FAQs

Answers based on reported federal contract data.

Who are the top DoD indoor and outdoor display advertising contractors?

In the 12 months through October 23, 2026, SPARTAN RACE INC, DISTRIBUTIVE EDUCATION CLUBS OF AMERICA, INCORPORATED, and GLOBAL MEDIA MARKETING, INC were the leading DoD indoor and outdoor display advertising prime contractors by positive obligations.

  1. #1

    SPARTAN RACE INC

    $650,000 in positive obligations

  2. #2

    DISTRIBUTIVE EDUCATION CLUBS OF AMERICA, INCORPORATED

    $45,000 in positive obligations

  3. #3

    GLOBAL MEDIA MARKETING, INC

    $25,000 in positive obligations

Rankings use reported USAspending award data.

Did DoD contract obligations decrease in the indoor and outdoor display advertising market?

Yes. Measured by net prime contract obligations, reported DoD activity in the indoor and outdoor display advertising market decreased 70.7% from $2,497,619 in the preceding 12 months to $730,800 in the 12 months through October 23, 2026.

Latest 12 months
$730,800
Net prime contract obligations
Preceding 12 months
$2,497,619
Net prime contract obligations
Change
−70.7%
Between matched 12-month periods

Reported contract actions, not outlays or a forecast.

What recent DoD contract award activity was reported in the indoor and outdoor display advertising market?

Recent DoD contract award activity reported in the indoor and outdoor display advertising market included actions for SPARTAN RACE INC during the 12 months through October 23, 2026.

Action obligations are transaction-level amounts, not current award-level obligations.

Which procurement methods were reported for DoD contracts under NAICS 541850?

From October 24, 2025 through October 23, 2026, DoD reported 4 positive-obligation awards for indoor and outdoor display advertising under NAICS 541850. The leading award type was purchase order. The leading reported procedure was simplified acquisition.

Positive-obligation awards
4
Leading reported procedure
Simplified Acquisition
98.5% of positive obligations
Leading award type
Purchase Order
100% of positive obligations
Full and open
0%
of positive obligations
Reported parent IDV
0%
of positive obligations

Limited sample: 4 positive-obligation awards. Percentages use positive obligations as the denominator.

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Complete market indexes:

Nearby NAICS at this agency:

Markets sharing leading prime records:

Leading-prime vehicle memberships:

Company memberships do not establish award-channel use.

Reported obligations include contract actions from October 1, 2021 through October 23, 2026. Set-aside and business-size fields reflect award records, not a contractor's current eligibility. Public Department of Defense award records are generally delayed by 90 days.

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