Federal Capture Intelligence

Top DoD marketing consulting services contractors (NAICS 541613)

Contract actions: October 1, 2021 – September 10, 2026 Updated September 11, 2026 Department of Defense agency guide NAICS 541613 · Marketing Consulting Services
Latest 12 months
$9.3M
Net obligations · Down $17.9M vs. $27.2M preceding
Prime contractors
19
With positive obligations in the latest 12 months

Research the DoD federal contracting market for marketing consulting services under NAICS 541613. Compare top federal contractors and market share, reported contract obligations and spending trends, funding-office attribution, recent award activity, contract types, competition, and procurement methods, and potential recompete research leads.

Contract obligation trends for Marketing Consulting Services at the Department of Defense

Federal records show $161.3M in net obligations across 162 awards in Marketing Consulting Services at the Department of Defense from Oct 1, 2021 through Sep 10, 2026. This market accounts for 0.0072% of $2.3T in agency-wide net prime contract obligations over the period shown. Latest 12-month net obligations decreased 65.7% from $27.2M to $9.3M. 6 prime contractors accounted for at least 80% of positive obligations in that latest period.

Fiscal-year activity

FY26 is year-to-date through Sep 10, 2026; earlier years show complete fiscal-year totals.

FY26 year-to-date: $7.6M versus $23.1M through the same date in FY25 (−67.0%).
Net obligations · complete fiscal yearNet obligations · FY26 YTDContract actions
View fiscal-year data table
Fiscal yearNet obligationsContract actionsCoverage
FY2022$46.3M91Complete
FY2023$46.8M96Complete
FY2024$35.8M112Complete
FY2025$24.8M107Complete
FY2026$7.6M26YTD through Sep 10, 2026

Market at a glance

All reported prime contract awards
All-period net obligations
$161.3M
162 awards · 86 prime contractors
Latest 12-month movement
−65.7%
$9.3M vs. $27.2M
Leading eight prime share
90.6%
Share held by the eight leading prime contractors in the latest 12 months
View agency share, denominators, and set-aside reporting
Agency context
0.0072% of $2.3T in agency-wide net obligations.
Set-aside share when reported
52.5% of 120 awards with reported set-aside status.
Set-aside reporting
63 set aside · 57 no set-aside · 42 not reported

What changed in the last 12 months?

Sep 11, 2025–Sep 10, 2026, compared with Sep 11, 2024–Sep 10, 2025.

Competitive shifts

MB SOLUTIONS INC lost the most market share
26.1%→18.2%−7.9 percentage points
The contractor now ranks #2 by positive obligations, based on 2 reported actions.
REVOLVE SOLUTIONS LLC fell the most in the contractor rankings
#2→#13Down 11 places
The contractor accounts for 1.0% of positive obligations across 1 reported action.
LINKITALL LLC had no reported activity in the latest 12 months
$1.3M→$0No latest-period activity
It previously ranked #5 by positive obligations, based on 3 reported actions.

Buyer demand

Reported obligations through W0GW HQ AMC decreased
$7.4M→$1.7M−$5.7M
Latest-period activity spans 1 award across 1 prime contractor.

Market structure

Top-five contractor share increased
70.9%→78.9%+8.0 percentage points
Contractors outside the top five now account for 21.1% of positive obligations.
How these findings are calculated

Findings are selected from matched-period changes in obligations, share, rank, funding offices, concentration, reported set-asides, material award actions, and agency-peer outliers. Related signals are combined, and only material evidence-backed changes are shown. Review the full methodology.

Federal contract obligations by funding office

See how positive obligations were attributed across funding offices in the 12 months ending Sep 10, 2026.

18.4% of positive obligations were attributed to W0GW HQ AMC. That represents $1.7M, down $5.7M from the preceding 12 months.

Latest 12-month share of positive obligations; the gray segment represents all other reported offices.

  1. W0GW HQ AMC18.4% · $1.7M · down $5.7M
  2. W6DS CPE GSS FT BELVOIR15.0% · $1.4M · down $295K
  3. F1AF1H AF A314.4% · $1.3M · up $1.3M
  4. HQ USAFA PA12.7% · $1.2M · up $217K
  5. FEDERAL VOTING ASSISTANCE PROGRAM10.9% · $1.0M · up $60K
  6. All other reported offices28.7% of positive obligations
View reported office rankings, comparisons, and evidence

USAspending assigns each award to a funding office. That office may differ from the requiring activity, program office, contracting office, individual buyer, or actual customer.

  1. Reported funding office

    W0GW HQ AMC

    #1Rank unchanged

    Latest 12 months

    $1.7M

    18.4% of positive obligations

    Versus preceding 12 months

    −$5.7M

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations decreased 76.9% from $7.4M to $1.7M. The office’s share of positive obligations moved from 26.1% to 18.4%, a change of −7.8 percentage points.

    The latest period contains 2 actions across 1 award. The preceding period contained 1 active prime contractor and 1 award.

    Leading award-level changes

  2. Reported funding office

    W6DS CPE GSS FT BELVOIR

    #2Up 3 from #5

    Latest 12 months

    $1.4M

    15.0% of positive obligations

    Versus preceding 12 months

    −$295K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations decreased 17.4% from $1.7M to $1.4M. The office’s share of positive obligations moved from 6.0% to 15.0%, a change of +9.0 percentage points.

    The latest period contains 2 actions across 1 award. The preceding period contained 1 active prime contractor and 1 award.

  3. Reported funding office

    F1AF1H AF A3

    #3New to the positive-obligation ranking

    Latest 12 months

    $1.3M

    14.4% of positive obligations

    Versus preceding 12 months

    +$1.3M

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations rose from $0 to $1.3M. The office’s share of positive obligations moved from 0% to 14.4%, a change of +14.4 percentage points.

    The latest period contains 3 actions across 1 award and 1 newly active prime contractor. The preceding period contained 0 active prime contractors and 0 awards.

    Leading award-level changes

  4. Reported funding office

    HQ USAFA PA

    #4Up 3 from #7

    Latest 12 months

    $1.2M

    12.7% of positive obligations

    Versus preceding 12 months

    +$217K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations increased 22.3% from $974K to $1.2M. The office’s share of positive obligations moved from 3.4% to 12.7%, a change of +9.3 percentage points.

    The latest period contains 2 actions across 1 award. The preceding period contained 1 active prime contractor and 1 award.

  5. Reported funding office

    FEDERAL VOTING ASSISTANCE PROGRAM

    #5Up 3 from #8

    Latest 12 months

    $1.0M

    10.9% of positive obligations

    Versus preceding 12 months

    +$60K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations increased 6.3% from $961K to $1.0M. The office’s share of positive obligations moved from 3.4% to 10.9%, a change of +7.5 percentage points.

    The latest period contains 1 action across 1 award. The preceding period contained 2 active prime contractors and 4 awards.

  6. Reported funding office

    W6MT SPECIAL OPS CMD AFRICA

    #6New to the positive-obligation ranking

    Latest 12 months

    $790K

    8.4% of positive obligations

    Versus preceding 12 months

    +$790K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations rose from $0 to $790K. The office’s share of positive obligations moved from 0% to 8.4%, a change of +8.4 percentage points.

    The latest period contains 3 actions across 1 award and 1 newly active prime contractor. The preceding period contained 0 active prime contractors and 0 awards.

  7. Reported funding office

    W27P USA ACQ SPT CTR

    #7Down 4 from #3

    Latest 12 months

    $400K

    4.3% of positive obligations

    Versus preceding 12 months

    −$2.6M

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations decreased 86.5% from $3.0M to $400K. The office’s share of positive obligations moved from 10.4% to 4.3%, a change of −6.1 percentage points.

    The latest period contains 2 actions across 1 award. The preceding period contained 2 active prime contractors and 2 awards.

  8. Reported funding office

    F2MTN7 AFLCMC HNC

    #8Up 6 from #14

    Latest 12 months

    $397K

    4.2% of positive obligations

    Versus preceding 12 months

    +$8K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations increased 2.1% from $389K to $397K. The office’s share of positive obligations moved from 1.4% to 4.2%, a change of +2.9 percentage points.

    The latest period contains 1 action across 1 award. The preceding period contained 1 active prime contractor and 1 award.

  9. Reported funding office

    W1FB US MILITARY ACADEMY

    #9New to the positive-obligation ranking

    Latest 12 months

    $255K

    2.7% of positive obligations

    Versus preceding 12 months

    +$255K

    2 active prime contractors · 2 awards

    View office comparison and evidence

    Reported obligations rose from $0 to $255K. The office’s share of positive obligations moved from 0% to 2.7%, a change of +2.7 percentage points.

    The latest period contains 3 actions across 2 awards and 2 newly active prime contractors. The preceding period contained 0 active prime contractors and 0 awards.

  10. Reported funding office

    W8AV INARNG ELEMENT, JFHQ

    #10New to the positive-obligation ranking

    Latest 12 months

    $250K

    2.7% of positive obligations

    Versus preceding 12 months

    +$250K

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations rose from $0 to $250K. The office’s share of positive obligations moved from 0% to 2.7%, a change of +2.7 percentage points.

    The latest period contains 1 action across 1 award and 1 newly active prime contractor. The preceding period contained 0 active prime contractors and 0 awards.

  11. Reported funding office

    COMMANDING OFFICER

    #13Down 11 from #2

    Latest 12 months

    $97K

    1.0% of positive obligations

    Versus preceding 12 months

    −$4.9M

    1 active prime contractor · 1 award

    View office comparison and evidence

    Reported obligations decreased 98.1% from $5.0M to $97K. The office’s share of positive obligations moved from 17.5% to 1.0%, a change of −16.5 percentage points.

    The latest period contains 1 action across 1 award. The preceding period contained 1 active prime contractor and 1 award.

  12. Reported funding office

    DEFENSE SUICIDE PREVENTION OFFICE

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    −$2.1M

    0 active prime contractors · 0 awards

    View office comparison and evidence

    Reported obligations decreased 100.0% from $2.1M to $0. The office’s share of positive obligations moved from 7.5% to 0%, a change of −7.5 percentage points.

    The latest period contains 0 actions across 0 awards. The preceding period contained 2 active prime contractors and 2 awards.

  13. Reported funding office

    ARMY MMDA - MM

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    +$1.1M

    0 active prime contractors · 0 awards

    View office comparison and evidence

    Reported obligations moved from $1.1M in net deobligations to $0 in net obligations. The office’s share of positive obligations moved from 0% to 0%, a change of 0.0 percentage points.

    The latest period contains 0 actions across 0 awards. The preceding period contained 1 active prime contractor and 2 awards.

  14. Reported funding office

    W6T9 USASR3C

    No positive-obligation rank

    Latest 12 months

    $0

    0% of positive obligations

    Versus preceding 12 months

    −$1.3M

    0 active prime contractors · 0 awards

    View office comparison and evidence

    Reported obligations decreased 100.0% from $1.3M to $0. The office’s share of positive obligations moved from 4.7% to 0%, a change of −4.7 percentage points.

    The latest period contains 0 actions across 0 awards. The preceding period contained 1 active prime contractor and 1 award.

Contract types, competition, and procurement methods

From Sep 11, 2025 through Sep 10, 2026, 22 awards had positive obligations totaling $9.5M. Simplified Acquisition was the leading reported procedure, accounting for 38.0% of positive obligations. Awards with a reported parent IDV accounted for 51.1%.

Leading award type
50.9%
Delivery Order
Leading reported procedure
38.0%
Simplified Acquisition
Reported parent IDV
51.1%
of positive obligations had a reported parent IDV
Median reported offers
1
18 of 22 awards reported offers

Buying method changes

Compared with Sep 11, 2024–Sep 10, 2025. Based on 22 current awards and 50 preceding awards with positive net obligations.

Delivery-order obligation share
50.9%
Up from 14.2% in the preceding period
Simplified Acquisition obligation share
38.0%
Down from 71.3% in the preceding period
How to read these changes

Directional color and the Up or Down labels show historical movement only. Green does not mean favorable and red does not mean unfavorable; neither predicts a future procurement method.

Same-NAICS comparison

Compared with the NAICS 541613 peer median, parent-IDV obligation share is 35.1 percentage points lower, reported full-and-open obligation share is 13.4 percentage points higher, delivery-order obligation share is 5.8 percentage points higher, and median positive award obligations are 28.9% lower.

MeasureThis marketPeer medianDifference
Parent-IDV obligation share51.1%86.2%-35.1 pts
Reported full-and-open obligation share35.3%22.0%+13.4 pts
Delivery-order obligation share50.9%45.1%+5.8 pts
Median positive award obligations$175K$246K-28.9%
Peer cohort and comparison limits

The peer median gives each of the 2 eligible agency markets equal weight. The included agency markets are:

Agency mission, scale, and acquisition context can differ. Peer position does not establish market attractiveness or predict a future procurement method.

View buying-method details and data coverage

Award types

Reported valueAwardsPositive obligationsShare
Delivery Order(C)8$4.8M50.9%
Definitive Contract(D)4$3.5M37.1%
Purchase Order(B)9$1.1M11.8%
BPA Call(A)1$19K0.20%

Reported parent-award types

Reported valueAwardsPositive obligationsShare
FSS(C)4$3.3M35.3%
IDC(B)4$1.5M15.5%
BPA(E)1$19K0.20%
Not reported13$4.6M48.9%

Single- or multiple-award parent structure

Reported valueAwardsPositive obligationsShare
Multiple Award(M)5$3.4M35.5%
Single Award(S)4$1.5M15.5%
Not reported13$4.6M48.9%

Solicitation procedures

Reported valueAwardsPositive obligationsShare
Simplified Acquisition(SP1)10$3.6M38.0%
Subject to Multiple Award Fair Opportunity(MAFO)4$3.3M35.3%
Only One Source(SSS)6$2.3M24.1%
Negotiated Proposal/Quote(NP)1$140K1.5%
Sp1(SIMPLIFIED ACQUISITION)1$108K1.1%

Extent competed

Reported valueAwardsPositive obligationsShare
Full and Open Competition(A)4$3.3M35.3%
Not Available for Competition(B)3$2.2M23.2%
Not Competed Under SAP(G)4$2.0M20.9%
Competed Under SAP(F)6$1.6M17.1%
Full and Open Competition After Exclusion of Sources(D)1$140K1.5%
G(NOT COMPETED UNDER SAP)1$108K1.1%
Other reported values3$81K0.86%

Fair-opportunity and limited-source reporting

Reported valueAwardsPositive obligationsShare
Only One Source - Other(ONE)1$1.3M14.2%
Competitive Set Aside(CSA)1$1.2M12.6%
Urgency(URG)1$790K8.3%
Fair Opportunity Given(FAIR)1$19K0.20%
Not reported18$6.1M64.7%

Other-than-full-and-open reasons

Reported valueAwardsPositive obligationsShare
Authorized by Statute (FAR 6.302-5(A)(2)(I))(OTH)6$4.2M44.6%
Only One Source-Other (FAR 6.302-1 Other)(ONE)3$81K0.86%
SAP Non-Competition (FAR 13)(SP2)2$61K0.65%
Not reported11$5.1M53.9%

Contract pricing types

Reported valueAwardsPositive obligationsShare
Firm Fixed Price(J)20$8.0M84.1%
Cost Plus Fixed Fee(U)1$1.4M14.8%
J(FIRM FIXED PRICE)1$108K1.1%

Product or Service Codes

Reported valueAwardsPositive obligationsShare
Support- Professional: Other(R499)5$2.5M26.5%
Support- Professional: Policy Review/Development(R406)1$1.7M18.1%
Special Studies/Analysis- Other(B599)1$1.3M14.2%
Photo/Map/Print/Publication- Audio/Visual(T016)1$1.2M12.6%
Support- Professional: Program Management/Support(R408)2$1.0M11.0%
Support- Management: Advertising(R701)4$582K6.1%
Other reported values8$1.1M11.4%

Awarding subagencies

Reported valueAwardsPositive obligationsShare
Department of the Army(2100)10$4.1M43.8%
Department of the Air Force(5700)4$3.0M31.2%
Defense Human Resources Activity(9748)2$1.0M10.8%
U.S. Special Operations Command(97ZS)1$790K8.3%
Defense Logistics Agency(97AS)4$462K4.9%
Department of the Navy(1700)1$97K1.0%

Awarding offices

Reported valueAwardsPositive obligationsShare
W6qk Acc-Apg(W91CRB)2$1.8M19.0%
W6qk Acc-Rsa(W9124P)1$1.7M18.1%
Fa7014 Afdw Pk(FA7014)1$1.3M14.2%
Fa7000 10 Cons Lgc(FA7000)1$1.2M12.6%
Defense Human Resources Activity(H98210)2$1.0M10.8%
Socafrica Contracting Office(H92276)1$790K8.3%
Other reported values14$1.6M16.9%

Reported parent IDVs

Reported valueAwardsPositive obligationsShare
GS00F206CA(4732)2$2.1M22.6%
GS07F0382X(4732)1$1.2M12.6%
H9821024D0001(9700)1$1.0M10.8%
SP451025D0025(9700)2$311K3.3%
SP470222D0006(9700)1$140K1.5%
W912KN23A0003(9700)1$19K0.20%
GS00F181GA(4732)1$19K0.20%
Not reported13$4.6M48.9%

Offers, award size, and timing

Median reported offers
1 median
18 reported · 4 not reported
Positive award obligations
$175K median
$50K–$790K middle 50%
Reported performance period
364 days (~12 months) median
22 reported · 0 not reported

Calculations group latest-period actions by award, retain awards with positive net obligations for share denominators, and use each award's latest reported USAspending procurement fields as of Sep 10, 2026. Blank competition, pricing, PSC, or parent-IDV values remain not reported; they are not inferred. Offer counts must be positive and below the FPDS 999 placeholder. Awarding organizations can differ from the funding agency that defines this page.

Top federal contractors

Latest 12-month market share, concentration, and complete prime contractor rankings across the period shown.

Prime contractor concentration
6 of 19prime contractors account for at least 80% of positive obligations in the last 12 months
Largest prime contractor
22.6%of positive obligations in the last 12 months
Leading four prime contractors
68.1%of positive obligations in the last 12 months
Leading eight prime contractors
90.6%of positive obligations in the last 12 months

Based on $9.5M in positive obligations during the 12 months ending Sep 10, 2026. Individual shares and movement appear in the searchable rankings below. Movement compares with Sep 11, 2024–Sep 10, 2025.

Last 12mo obligation volume: Highest positive obligations first; net deobligations follow by magnitude; contractors with no activity in the last 12 months follow by all-period obligations. Ranks use the complete contractor list and remain fixed when search narrows the results.

15 leading contractors
  1. #1

    Last 12mo obligations

    $2.1M

    22.6%

    Dollar movement

    +$2.1M

    vs. prior 12 months

    Last 12mo awards

    2 awards

    6 actions

    Historical and award details for BARBARICUM LLC
    Obligations: prior → latest
    $0 → $2.1M
    Not comparable
    Share: prior → latest
    0% → 22.6%
    +22.6 percentage points
    All-period obligations
    $9.0M
    5.5% of all-period positive obligations · 7 awards
    Recorded activity
    Since Nov 4, 2021
    through Apr 13, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported20
    Reported small business00
    All-period set-aside types
    • 1 · SDVOSB set-aside
  2. #2

    Last 12mo obligations

    $1.7M

    18.2%

    Dollar movement

    −$5.7M

    vs. prior 12 months

    Last 12mo awards

    1 award

    2 actions

    Historical and award details for MB SOLUTIONS INC
    Obligations: prior → latest
    $7.4M → $1.7M
    −76.9%
    Share: prior → latest
    26.1% → 18.2%
    −7.9 percentage points
    All-period obligations
    $31.9M
    19.7% of all-period positive obligations · 1 award
    Recorded activity
    Since Apr 14, 2022
    through Mar 27, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside11
    Reported no set-aside00
    Not reported00
    Reported small business11
    All-period set-aside types
    • 1 · 8(a) sole source
  3. #3

    Last 12mo obligations

    $1.4M

    14.8%

    Dollar movement

    −$2.9M

    vs. prior 12 months

    Last 12mo awards

    1 award

    2 actions

    Historical and award details for TMGL LLC
    Obligations: prior → latest
    $4.3M → $1.4M
    −67.1%
    Share: prior → latest
    14.9% → 14.8%
    −0.1 percentage points
    All-period obligations
    $10.4M
    6.4% of all-period positive obligations · 3 awards
    Recorded activity
    Since Nov 18, 2021
    through Dec 10, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside01
    Reported no set-aside11
    Not reported00
    Reported small business12
    All-period set-aside types
    • 2 · 8(a) sole source
  4. #4

    Last 12mo obligations

    $1.2M

    12.6%

    Dollar movement

    +$62K

    vs. prior 12 months

    Last 12mo awards

    1 award

    2 actions

    Historical and award details for MEDIA FUSION, LLC
    Obligations: prior → latest
    $1.1M → $1.2M
    +5.5%
    Share: prior → latest
    4.0% → 12.6%
    +8.6 percentage points
    All-period obligations
    $6.8M
    4.2% of all-period positive obligations · 7 awards
    Recorded activity
    Since Dec 2, 2021
    through Apr 16, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside12
    Reported no set-aside00
    Not reported00
    Reported small business01
    All-period set-aside types
    • 7 · Total small business
  5. #5

    Last 12mo obligations

    $1.0M

    10.8%

    Dollar movement

    +$45K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for VISTRA COMMUNICATIONS, LLC
    Obligations: prior → latest
    $977K → $1.0M
    +4.6%
    Share: prior → latest
    3.4% → 10.8%
    +7.4 percentage points
    All-period obligations
    $2.9M
    1.8% of all-period positive obligations · 4 awards
    Recorded activity
    Since Dec 17, 2021
    through Jan 28, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported12
    Reported small business12
    All-period set-aside types
    • 1 · 8(a) sole source
  6. #6

    Last 12mo obligations

    $400K

    4.2%

    Dollar movement

    $0

    no change vs. prior 12 months

    Last 12mo awards

    1 award

    2 actions

    Historical and award details for MCALEESE & ASSOCIATES PC
    Obligations: prior → latest
    $400K → $400K
    +0.0%
    Share: prior → latest
    1.4% → 4.2%
    +2.8 percentage points
    All-period obligations
    $2.0M
    1.2% of all-period positive obligations · 3 awards
    Recorded activity
    Since Dec 9, 2021
    through Apr 21, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside11
    Not reported00
    Reported small business11
    All-period set-aside types

    None reported.

  7. #7

    Last 12mo obligations

    $397K

    4.2%

    Dollar movement

    +$8K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for MARKET/DEAN, LLC
    Obligations: prior → latest
    $389K → $397K
    +2.1%
    Share: prior → latest
    1.4% → 4.2%
    +2.8 percentage points
    All-period obligations
    $786K
    0.49% of all-period positive obligations · 1 award
    Recorded activity
    Since Jun 30, 2025
    through Dec 29, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside11
    Reported no set-aside00
    Not reported00
    Reported small business11
    All-period set-aside types
    • 1 · 8(a) sole source
  8. #8

    Last 12mo obligations

    $311K

    3.3%

    Dollar movement

    +$311K

    vs. prior 12 months

    Last 12mo awards

    2 awards

    3 actions

    Historical and award details for ECO BRIGHT SOLUTIONS LLC
    Obligations: prior → latest
    $0 → $311K
    Not comparable
    Share: prior → latest
    0% → 3.3%
    +3.3 percentage points
    All-period obligations
    $311K
    0.19% of all-period positive obligations · 2 awards
    Recorded activity
    Since Sep 26, 2025
    through Apr 30, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported20
    Reported small business20
    All-period set-aside types

    None reported.

  9. #9

    Last 12mo obligations

    $250K

    2.6%

    Dollar movement

    +$125K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for BLUF AGENCY LLC
    Obligations: prior → latest
    $125K → $250K
    +99.6%
    Share: prior → latest
    0.44% → 2.6%
    +2.2 percentage points
    All-period obligations
    $500K
    0.31% of all-period positive obligations · 2 awards
    Recorded activity
    Since Aug 7, 2024
    through Sep 17, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside11
    Reported no set-aside00
    Not reported00
    Reported small business11
    All-period set-aside types
    • 1 · Total small business
    • 1 · WOSB set-aside
  10. #10

    Last 12mo obligations

    $175K

    1.9%

    Dollar movement

    +$175K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for CANOPY EDUCATION INC.
    Obligations: prior → latest
    $0 → $175K
    Not comparable
    Share: prior → latest
    0% → 1.9%
    +1.9 percentage points
    All-period obligations
    $175K
    0.11% of all-period positive obligations · 1 award
    Recorded activity
    Since Sep 11, 2025
    through Sep 11, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside10
    Reported no set-aside00
    Not reported00
    Reported small business10
    All-period set-aside types
    • 1 · Total small business
  11. #11

    Last 12mo obligations

    $132K

    1.4%

    Dollar movement

    −$457K

    vs. prior 12 months

    Last 12mo awards

    2 awards

    2 actions

    Historical and award details for DENISON CONSULTING INC
    Obligations: prior → latest
    $589K → $132K
    −77.6%
    Share: prior → latest
    2.1% → 1.4%
    −0.7 percentage points
    All-period obligations
    $2.0M
    1.2% of all-period positive obligations · 8 awards
    Recorded activity
    Since Sep 22, 2022
    through Nov 3, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside00
    Not reported25
    Reported small business25
    All-period set-aside types

    None reported.

  12. #12

    Last 12mo obligations

    $105K

    1.1%

    Dollar movement

    −$59K

    vs. prior 12 months

    Last 12mo awards

    2 awards

    2 actions

    Historical and award details for TEALL PROPERTIES GROUP LLC
    Obligations: prior → latest
    $163K → $105K
    −35.8%
    Share: prior → latest
    0.57% → 1.1%
    +0.5 percentage points
    All-period obligations
    $342K
    0.21% of all-period positive obligations · 5 awards
    Recorded activity
    Since Nov 2, 2022
    through Feb 11, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside01
    Reported no set-aside22
    Not reported00
    Reported small business02
    All-period set-aside types
    • 1 · Total small business
  13. #13

    Last 12mo obligations

    $97K

    1.0%

    Dollar movement

    −$4.9M

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for REVOLVE SOLUTIONS LLC
    Obligations: prior → latest
    $5.0M → $97K
    −98.1%
    Share: prior → latest
    17.5% → 1.0%
    −16.5 percentage points
    All-period obligations
    $5.1M
    3.1% of all-period positive obligations · 1 award
    Recorded activity
    Since Dec 6, 2024
    through Dec 8, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside11
    Reported no set-aside00
    Not reported00
    Reported small business11
    All-period set-aside types
    • 1 · SDVOSB set-aside
  14. #14

    Last 12mo obligations

    $80K

    0.84%

    Dollar movement

    +$80K

    vs. prior 12 months

    Last 12mo awards

    1 award

    2 actions

    Historical and award details for NICHE.COM, INC.
    Obligations: prior → latest
    $0 → $80K
    Not comparable
    Share: prior → latest
    0% → 0.84%
    +0.8 percentage points
    All-period obligations
    $80K
    0.050% of all-period positive obligations · 1 award
    Recorded activity
    Since Jan 29, 2026
    through Feb 25, 2026

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside00
    Reported no set-aside10
    Not reported00
    Reported small business00
    All-period set-aside types

    None reported.

  15. #15

    Last 12mo obligations

    $19K

    0.21%

    Dollar movement

    −$67K

    vs. prior 12 months

    Last 12mo awards

    1 award

    1 action

    Historical and award details for LOMAR SPECIALTY ADVERTISING, INC.
    Obligations: prior → latest
    $87K → $19K
    −77.6%
    Share: prior → latest
    0.30% → 0.21%
    −0.1 percentage points
    All-period obligations
    $266K
    0.16% of all-period positive obligations · 5 awards
    Recorded activity
    Since Sep 29, 2023
    through Sep 11, 2025

    Award reporting

    Latest and prior 12-month award reporting
    Reported award evidenceLatestPrior
    Reported set-aside11
    Reported no set-aside00
    Not reported00
    Reported small business11
    All-period set-aside types
    • 5 · Total small business

Potential federal contract recompetes

Investigate potential recompetes surfaced by near-term end dates, award value, and recent contract changes.

MB SOLUTIONS INC

HQAMC MEDICAL LOGISTICS LABOR BASE PLUS 4 OPTIONS.

The reported potential end date is Sep 30, 2026. Current award value is 88.2% of reported potential value ($38.2M of $43.3M).

Performance period

99.0%

As of Sep 10, 2026Potential end Sep 30, 2026

Current award value as a share of potential value

88.2%

$38.2M current$43.3M potential
Supporting data

Reported performance starts Mar 31, 2021.

No later potential end date is reported; current and potential end dates are both Sep 30, 2026.

$36.5M is obligated against $38.2M in current reported award value (95.6%).

Reported potential end dates: Mar 30, 2026 → Sep 30, 2026.

Obligations are compared with current reported award value, not treated as a contract ceiling.

PIID W9124P21C0009

These are research leads, not confirmed recompetes. USAspending records through Sep 10, 2026; reported dates and values can change through later modifications.

Recent federal contract award activity

Recent contract actions with unusually large obligation changes or meaningful shifts in contractor and funding-office activity.

Base award

This action

+$902K

BARBARICUM LLC

F1AF1H AF A3

A3OB MISSION ASSURANCE ASSESSMENT (MAA) BRIDGE COMMERCIAL PROFESSIONAL ENGINEERING SERVICES

Why it stands out

No activity for this contractor was reported in this market during the preceding 12 months.

The base action placed the contractor #1 in this market by positive obligations over the latest 12 months.

Award net obligations
$1.8M
Share of 12-month positive obligations
9.5%
Supporting data
Prime contractor
#1 · 22.6% share
Newly active in this market; no actions were reported in the preceding 12 months
Funding office
#3 · 14.4% attributed share
+14.4 percentage points · $1.3M net increase; action accounted for 66.9%
PIID FA701425F0316
Base award

This action

+$1.0M

VISTRA COMMUNICATIONS, LLC

FEDERAL VOTING ASSISTANCE PROGRAM

FEDERAL VOTING ASSISTANCE PROGRAM SERVICES

Why it stands out

The contractor climbed 2 positions in this market.

It now ranks #5 by positive obligations over the latest 12 months.

Award net obligations
$1.0M
Share of 12-month positive obligations
10.8%
PIID H9821026FE027
Modification

This action

+$1.7M

MB SOLUTIONS INC

W0GW HQ AMC

HQAMC MEDICAL LOGISTICS LABOR BASE PLUS 4 OPTIONS.

Why it stands out

This award grew while spending attributed to its office declined.

The modification added $1.7M while office-attributed obligations fell $5.7M overall.

Award net obligations
$36.5M
Share of 12-month positive obligations
18.0%
Supporting data
Prime contractor
#2 · 18.2% share
$5.7M net decline despite this positive action
Funding office
#1 · 18.4% attributed share
$5.7M net decline despite this positive action
PIID W9124P21C0009 · Mod P00014
Modification

This action

+$1.1M

MEDIA FUSION, LLC

HQ USAFA PA

USAFA CREATIVE SERVICES

Why it stands out

The contractor climbed 2 positions in this market.

It now ranks #4 by positive obligations over the latest 12 months.

Award net obligations
$4.4M
Share of 12-month positive obligations
11.7%
PIID FA700024F0002 · Mod P00007
Modification

This action

+$1.1M

TMGL LLC

W6DS CPE GSS FT BELVOIR

STRATEGIC COMMUNICATIONS PUBLIC AFFAIRS

Why it stands out

This award grew while spending attributed to its office declined.

The modification added $1.1M while office-attributed obligations fell $295K overall.

Award net obligations
$4.8M
Share of 12-month positive obligations
11.6%
Supporting data
Prime contractor
#3 · 14.8% share
$2.9M net decline despite this positive action
Funding office
#2 · 15.0% attributed share
$295K net decline despite this positive action
PIID W91CRB24C0003 · Mod P00015
Deobligation

This action

−$1.9M

GENERAL DYNAMICS INFORMATION TECHNOLOGY, INC.

CHINFO FIELD OFFICE

NAVCO - BASE PERIOD

Why it stands out

The award contracted while the contractor grew overall.

The action removed $1.9M while the contractor rose $1.1M.

Award net obligations
$0
Share of 12-month positive obligations
20.4%
Supporting data
Prime contractor
0% share
$1.1M net increase despite this negative action
PIID N0018925CZ136 · Mod P00001
View recent award activity by date (10)
  1. ECO BRIGHT SOLUTIONS LLCBase award · PIID SP451026F0066
    Action+$108K
    Award net obligations$122K
  2. MCALEESE & ASSOCIATES PCModification · PIID W91CRB23P0008
    Action+$400K
    Award net obligations$1.6M
  3. MEDIA FUSION, LLCModification · PIID FA700024F0002
    Action+$1.1M
    Award net obligations$4.4M
  4. BARBARICUM LLCModification · PIID H9227626FE001
    Action+$338K
    Award net obligations$790K
  5. MB SOLUTIONS INCModification · PIID W9124P21C0009
    Action+$1.7M
    Award net obligations$36.5M
  6. MARKETING FOR CHANGE CO.Deobligation · PIID H9821022F0088
    Action−$19K
    Award net obligations$782K
  7. BARBARICUM LLCModification · PIID FA701425F0316
    Action+$446K
    Award net obligations$1.8M
  8. MB SOLUTIONS INCModification · PIID W9124P21C0009
    Action+$17K
    Award net obligations$36.5M
  9. RED CARROT INCModification · PIID FA812425F0016
    Action+$19K
    Award net obligations$162K
  10. TEALL PROPERTIES GROUP LLCBase award · PIID W912L626PA002
    Action+$55K
    Award net obligations$55K

DoD marketing consulting services market FAQs

Answers based on reported federal contract data.

Who are the top DoD marketing consulting services contractors?

In the 12 months through September 10, 2026, BARBARICUM LLC, MB SOLUTIONS INC, and TMGL LLC were the leading DoD marketing consulting services prime contractors by positive obligations.

  1. #1

    BARBARICUM LLC

    $2,138,191 in positive obligations

  2. #2

    MB SOLUTIONS INC

    $1,718,807 in positive obligations

  3. #3

    TMGL LLC

    $1,400,000 in positive obligations

Rankings use reported USAspending award data.

Did DoD contract obligations decrease in the marketing consulting services market?

Yes. Measured by net prime contract obligations, reported DoD activity in the marketing consulting services market decreased 65.7% from $27,219,884 in the preceding 12 months to $9,333,828 in the 12 months through September 10, 2026.

Latest 12 months
$9,333,828
Net prime contract obligations
Preceding 12 months
$27,219,884
Net prime contract obligations
Change
−65.7%
Between matched 12-month periods

Reported contract actions, not outlays or a forecast.

What recent DoD contract award activity was reported in the marketing consulting services market?

Recent DoD contract award activity reported in the marketing consulting services market included actions for BARBARICUM LLC, VISTRA COMMUNICATIONS, LLC, and MB SOLUTIONS INC during the 12 months through September 10, 2026.

Action obligations are transaction-level amounts, not current award-level obligations.

Which procurement methods were reported for DoD contracts under NAICS 541613?

From September 11, 2025 through September 10, 2026, DoD reported 22 positive-obligation awards for marketing consulting services under NAICS 541613. The leading award type was delivery order. The leading reported procedure was simplified acquisition.

Positive-obligation awards
22
Leading reported procedure
Simplified Acquisition
38% of positive obligations
Leading award type
Delivery Order
50.9% of positive obligations
Full and open
35.3%
of positive obligations
Reported parent IDV
51.1%
of positive obligations

Percentages use positive obligations as the denominator.

Which DoD marketing consulting services awards may warrant recompete research?

Based on its reported potential-end date, the DoD marketing consulting services award held by MB SOLUTIONS INC may warrant recompete research.

Research leads, not confirmed recompetes. Dates may change through later modifications.

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Related market research

Complete market indexes:

Same NAICS at other agencies:

Nearby NAICS at this agency:

Markets sharing leading prime records:

Leading-prime vehicle memberships:

Company memberships do not establish award-channel use.

Reported obligations include contract actions from October 1, 2021 through September 10, 2026. Set-aside and business-size fields reflect award records, not a contractor's current eligibility. Public Department of Defense award records are generally delayed by 90 days.

Review data methodology