Federal NAICS Codes

NAICS 423410: Photographic Equipment and Supplies Merchant Wholesalers

Explore obligations, trends, recent awards, and incumbent contractors for NAICS 423410.

NAICS 423410 federal market metrics

Total obligations
$923.3M
Total awards
12,798 awards
Active obligations
$3.4M
Size standard
200 employees

What this NAICS covers

NAICS 423410 covers merchant wholesale distribution of photographic equipment and supplies including cameras, lenses, lighting, film, photographic paper, and related accessories stocked, packaged, and resold to retailers or institutional customers.

Federal opportunities under 423410 typically involve contract purchasing, stocking, fulfillment, kitting of camera systems, warranty pass-through, and distribution logistics with inventory reporting and supplier certification requirements.

FY2026 snapshot

Obligations
$951.2K
Awards
22
Average award
$43.2K
Change from FY2025
-38.9%

Recent awards

Search contractors

$321,520

ADORAMA INC.

United States Agency for Global Media, Bbg

PIID
95170026P0386
PSC
5835 - SOUND RECORDING AND REPRODUCING EQUIPMENT

$127,853

B & H FOTO & ELECTRONICS CORP.

United States Agency for Global Media, Bbg

PIID
95170026P0368
PSC
5835 - SOUND RECORDING AND REPRODUCING EQUIPMENT

$335,493

B & H FOTO & ELECTRONICS CORP.

United States Agency for Global Media, Bbg

PIID
95170026P0355
PSC
5835 - SOUND RECORDING AND REPRODUCING EQUIPMENT

$19,146

EASTMAN KODAK CO

National Archives and Records Administration

PIID
88310326P00025
PSC
6750 - PHOTOGRAPHIC SUPPLIES

$45,145

FOCUS CAMERA LLC

United States Agency for Global Media, Bbg

PIID
95170026P0329
PSC
6760 - PHOTOGRAPHIC EQUIPMENT AND ACCESSORIES

FAQ

What work fits NAICS 423410?
  • Stocking and delivering digital camera bodies, lenses, flashes, and memory media in response to government purchase orders with serial-number tracking.
  • Kitting complete field photography packages including camera, lens, battery, memory card, padded case, and user documentation for deployment to field teams.
  • Drop-shipping or vendor-managed inventory of photographic consumables such as film, photographic paper, and processing chemicals to designated locations.
  • Managing warranty exchanges and spare parts distribution for photographic equipment, including return logistics and warranty claim documentation.
When is NAICS 423410 a weak fit?
  • Retail camera sales to the general public: single-unit retail storefront transactions lack wholesale distribution volume and institutional procurement characteristics.
  • Photographic equipment repair and calibration services: on-site servicing and instrument calibration require technical repair capabilities not included in wholesale distribution.
  • Manufacturing lenses or sensor modules: production of optics and imaging sensors is a manufacturing activity outside the wholesaler/distributor scope.
What solicitation language points to NAICS 423410?
  • Line items defined as 'each digital camera, part number X' with unit price, manufacturer part number, warranty details, and serial-number delivery record.
  • Contract requirements for vendor-managed inventory, periodic inventory reports, reorder points, and delivery lead-time commitments.
  • Evaluation factors include supply-chain traceability, authorized dealer certificates, and procedures for warranty returns and replacement shipments.

Put this market knowledge to work

Now that you know about NAICS 423410 - Photographic Equipment and Supplies Merchant Wholesalers, let Sweetspot help you find and win relevant government contracts with AI-powered tools.